Here's a management challenge. During tough times, employees can be a little distracted - they might be sad, worried, stressed, angry, anxious. This is particularly so if your business is struggling and might need to make changes (to costs, to processes, to jobs, to product line).
And if your business is struggling, you need the engagement - connected hearts and minds - of your employees even more. You need each person to do his or her best work to help the company identify the changes that are needed, get innovative, solve problems, and pull results us.
What's a manager to do?
Yes, it is indeed a challenge. Oh, and let's not forget that managers are people, too, who might also be suffering from the tough-times-funk.
A couple of thoughts:
1. We need to be sure and never stop believing that people can make extraordinary things happen. Demonstrate your belief in people.
2. Connection is key - create connection and keep people informed and in conversation. We will be less distracted if we understand and can engage in the situation.
3. Give employees something TO DO. Let employees be active in helping make things better. If the only think tanks that are happening are between the top leaders in closed door meetings, this is a mistake. Engage everyone in meaningful ways that allow problems to be identified and solved. This is their company, too.
4. Substitute one caring gesture for another. If you cannot have the employee picnic. Share the situation and have a huge employee pot luck. If you cannot afford raises, show your affection for the dedication you receive every day in another way. Don't just cut - cut and replace.
5. Manage change - yours and theirs. All managers need to be great change agents and this includes helping people transition. Information is key here. Share the situation, the vision, the plan, and how they are impacted and can participate. Be cognizant of the ramifications of trickle change and of sudden change.
6. Increase flexibility. If you are asking people to help you out, consider being more flexible whenever possible. With schedules, hours, how you do things, meeting times and structures, tasks.
7. You cannot expect your employees to be any more engaged or connected to the vision than you are. So be the poster girl or boy for what it means to be focused and in action. Tough times are an opportunity to show ourselves and others our best work. Accept the challenge with vigor.
8. Share good news a lot. I hate the TV, and most news programs, because it cycles and recycles the same negative dribble all day long. We do this in organizations, too. Stop it! Be candid but also share FULLY. There are lots of great things happening and lots of extraordinary moments that you can share.
9. Take the challenge seriously, but don't sweat it. If you worry a lot, you will not do your best thinking. And you will cause others to worry. And they won't do their best thinking. And before you know it, the usable IQ of the office will drop 25 points.
10. Tend to your reputation. Engagement comes from relationship. Relationships are formed each and every day. Do people like to work with you? You need to know this and you want the answer to be yes. Managers who are not a pleasure to do business with will not survive for long. And they don't enliven the workplace.
It is normal to feel a bit worried. We all have the capacity to engage in spite of, or perhaps because of, the challenges we face.

The global crisis definitely affected employees' engagement.The shaky status of businesses adds up to employees' confusion.
Posted by: Kim-free information exchange | February 27, 2009 at 02:16 AM
Lisa, these suggestions are perfect for right now, and timeless too. thanks for the list.
Posted by: CV Harquail | February 27, 2009 at 08:37 AM
Lisa: What about the sheer delight of working on a superb business project? Some of us--if we have a fascinating work objective with responsibility and authority and the opportunity to make a real contribution--need little more, other than an occasional bit of connection with a bright colleague.
www.danerwin.com
Posted by: Dan Erwin | February 27, 2009 at 09:58 AM
Great advice. Letting people be involved in the process of change is the best way to get them to buy into it.
Posted by: Aaron Stannard | February 27, 2009 at 11:32 AM
Lisa,
As the founder of the 885 member Employee Engagement Network I could not agree with you more about the importance of engagement and your suggestions to keep people engaged.
David
Posted by: David Zinger | February 27, 2009 at 03:11 PM
Thanks, everyone. Yes. it is about the work - whether it is meaningful and whether we feel it is separate from or central to what's most important.
Posted by: Lisa Haneberg | February 27, 2009 at 03:19 PM
Hi Lisa! I haven't heard much on employee engagement lately, and I'm glad you brought the subject back up. The truth is that despite improvements in employee retention rates as of late, the engagement problem hasn't went anywhere and is still critical to an organization's success.
I've shared your post with my readers in my weekly Rainmaker 'Fab Five' blog picks of the week (found here: http://www.maximizepossibility.com/employee_retention/2009/03/the-rainmaker-fab-five-blog-picks-of-the-week.html) to help keep this important issue on their radar.
Be well Lisa!
Posted by: Chris Young | March 01, 2009 at 09:02 PM
Thanks for passing along the post, Chris. Yes, I agree, that we should not let the fact that turnover might be down (and unemployment up) side track us from making sure our employees are motivated and able to to their best work.
Posted by: Lisa Haneberg | March 05, 2009 at 06:02 AM